Conceptual Metaphor Theory

2 articles filed under this keyword.

Volume 12 · Issue 1 · February 2025

A Cognitive - Semantic Study of Conceptual Metaphors and Conceptual Metonymies in The USA Electoral Campaign

Bahra Raouf Salih, Suhair Safwat, Shilan Ali Hama Sur

This paper aims to provide a cognitive semantic account of the conceptual metaphors and metonymies in the USA electoral campaign of 2020. Conceptual metaphor theory and conceptual metonymy are applied as the framework for the study. It focuses on how conceptual structures contribute to different meaning constructions in each datum. Specifically, the paper looks at two American political speeches delivered by Joe Biden and Donald Trump as heads of the list of their parties. Based on its quantitative, qualitative and comparative analysis within a cognitive semantic framework, this study argues that conceptual metaphor and metonymy help effectively to convey different viewpoints of both politicians in presidential election campaign. Finally, this study has concluded that conceptual metonymy is the most common tool in the English corpus data. Both conceptual metaphor and metonymy have great role in meaning construction through mapping between source and target domains.

Volume 11 · Issue 3 · June 2024

Orientational Metaphor in Central Kurdish

Karzan Abdullah Jezhny, Srwa Faisal Aziz, Dyar Ali Kamal

This study is entitled "Orientational Metaphor in Central Kurdish". It attempts to explicate how non-spatial concepts are metaphorised in terms of various aspects of space in Central Kurdish. The main aim of the study is to interpret spatial metaphorical expressions that express the cognitive processes of meaning-making. The study adopts the Conceptual Metaphor Theory (CMT)within the framework of cognitive semantics. It deals with orientational metaphor as a specific type of conceptual metaphor. In cognitive semantics, language is a mirror of thought; linguistic expressions are manifestations of conceptual mappings structured in the mind. The data of the study is taken from ordinary everyday Kurdish. The data analysis illuminates the spatialization of a wide variety of abstract concepts through metaphorical uses of space. The study is in line with the cognitive linguists in that linguistic expressions that represent concepts are not semantically independent, as the Anglo-American philosophical tradition claimed, but are structured with respect to one another. Spatial concepts are first structured in thought in the form of a formula based on physical and socio-cultural experiences, and then expressed via linguistic metaphors; accordingly, metaphor is a cognitive phenomenon, it is in thought, not in language. It is patterns of thought that are echoed in patterns of language.